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MINEROL Country Wide

Quality Policy

MINEROL Country Wide endeavors to be a source of quality services and products, constantly meeting or exceeding our customers' expectations.

We will be a dynamic, flexible and highly reactive business unit; reactive to the needs of our customers especially with regards to the aggressive pricing of our products, punctual delivery and administrative support. We will do our best to deliver the promise at all times in all aspects of the marketing mix, guaranteeing an image of reliability and implicit confidence with our customers and business partners. We endeavor to be seen to be determined, focused and straightforward business partners who are both adaptable and consistent.

We will maximise the broad skills and talents of individual employees across all racial and religious backgrounds in the Australia Pacific markets in which we operate. Creativity, lateral thinking, teamwork and enthusiasm in our people will be promoted. Sheer enthusiasm for our company and its products will be central to our efforts in the belief that enthusiasm is a priceless ingredient that adds value to individual effort. We will continue to contribute to Minerol Country Wides efforts worldwide, advocating the concept that the skills of our people can and should be leveraged by Minerol Country Wide with benefits in the generation of new ideas and cost savings.

Incorporating Quality Standard AS / ISO 9002, all employees, together with management are encouraged and directed to implement and adhere with the requirements of the quality system as a bare minimum. It is the aim of the Company to surpass normal levels of quality so that all customers may profit and enjoy a relationship of first-class standard with Minerol Country Wide.

Dr Betty Hall - interpreting biological intelligence in agriculture

“The Minerol chelated mineral drenches, dry mixes and lick drenches are high quality products with quality control second to none.

When used as recommended they will correct trace element deficiencies and imbalances and should result in increased productivity. During droughts and when pastures are very dry the use of these products will help correct imbalances in the rumen, stimulate the rumen microflora and so enhance responses to the pasture and supplements.”

Dr. Betty Hall
Manager Elders Technical Services
Senior Consultant Betty Hall Pty. Ltd.

Order your MINEROL from your local Elders store



Healthy cows ...

Healthy cows ...

First rate fleeces.

First rate fleeces.

Healthy stock ...

Healthy stock ...

Quality produce!

Quality produce!

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